10 Real Estate Marketing Services Every Realtor Needs to Close More Deals

Jack Thomas
May 4
3 min read

Are you a realtor who wants to sell more houses, get more leads, and make clients super happy? Then this one’s for you! Today, we’re talking about 10 real estate marketing services that every smart agent should use if they want to crush it in today’s world. And yes—this includes some cool tools from the world of Real estate marketing services Michigan too!

So, grab a snack, relax, and let’s dive in!

1. Professional Photography That Pops!

Let’s be honest—blurry phone pics just won’t cut it anymore. Buyers scroll through listings super fast, and the ones with clear, bright photos always stand out. High-quality photos can make a house look like a dream home. That first impression? It matters.

Pro tip: Use a drone to show the home from above. It's like giving your listing a superhero cape!

2. Virtual Tours for a Real Feel

Ever wish buyers could just walk through the home without driving over? That’s where virtual tours come in. It’s like a video game walkthrough, but for real houses!

Realtors who offer 360-degree virtual tours help buyers feel like they’re inside the home. And when buyers can picture themselves living there, guess what? That “SOLD” sign goes up faster.

3. Eye-Catching Yard Signs (Yes, They Still Work!)

Old school? Maybe. Still powerful? Absolutely.

A sharp, custom yard sign makes your listing feel official. Add a QR code that links to the listing or your contact info and boom—instant pro vibes.

4. Social Media That Actually Sells

It’s 2025. If you’re not showing up on social media, you’re missing out. The trick is posting the right stuff—beautiful home photos, quick video tours, and behind-the-scenes peeks.

Even better, invest in Real estate social media packages Michigan that are made just for realtors. These packages give you ready-to-go content that’s fun, shareable, and designed to get eyes (and clicks) on your listings.

5. Custom Listing Flyers & Brochures

Believe it or not, people still like holding a paper flyer. Especially when it’s pretty!

Make sure your brochures have sharp photos, key details, and your contact info. Drop them off at local coffee shops or events—you never know who’s looking for a new home while sipping a latte.

6. Email Campaigns That Don’t Go to Spam

Email might seem old, but it’s still one of the BEST ways to stay in touch with buyers and sellers.

Send friendly updates, tips on buying/selling, or hot new listings. Just don’t be boring! Add fun subject lines, cool photos, and maybe even a GIF or two.

7. Reputation Management (Because Reviews Matter!)

Buyers and sellers check reviews before they call you. That’s a fact.

Ask happy clients to leave a 5-star review on Google or Zillow. Got a not-so-great one? No worries—respond politely and show you care.

Looking professional online = getting more calls.

8. Real Estate Website Built Just for You

You NEED a website that says, “Hey, I’m the expert you’re looking for!”

Your site should be clean, easy to use, and filled with your listings, contact info, and maybe a few blog posts with tips. Make sure it looks good on phones too—most people search from there.

Don’t know how to build one? No problem. That’s where Advantage Agent Services comes in handy. They help realtors like you look awesome online without all the tech headaches.

Making Your Real Estate Business Stand Out

Google Business Profile Tips

Update your Google listing with all your information
Add your phone number and website
Upload photos of houses you're selling
Get client reviews
Always respond to every review

Being Kind to Clients

Send a small thank-you gift after selling a house
Write handwritten thank-you cards
Show clients you really care about them
Remember that people telling their friends about you is the best advertising

Why Good Marketing Helps You Sell More Houses

Real estate isn't just about yard signs anymore
Using creative marketing helps you stand out
Try tools like social media and email to reach more people
Start with just one or two ideas from this list
You don't have to do everything at once - just start somewhere!

Marketing can be fun and help you make more people happy with their new homes. You can do it!